Conviu has a tool for all bidding strategies, ie cost-per-click (CPC) pricing in all comparison shopping sites. You don't have to even choose - you can apply a different approach to each part of your e-shop's assortiment.
You can set bidding by:
… and if you think this is already so much, don't worry, we are preparing another one!
Thanks to the connection to the Heuréka.cz and Zboží.cz APIs, automatic cost-per-click optimization for individual products can run up to 12 times a day, day and night, 7 days a week . And of course, you can also set a maximum cost-per-click and automatically turn off failed items.
Conviu is a powerful tool…so sometimes is better to use a helping hand, becouse an incorrect bidding strategy can be costly. That's why we offer this helping hand, training or external bidding management or ... ARTIFICIAL INTELLIGENCE.
Just switch to smart bidding mode and run a smart algorithm that evaluates more aspects in a second than the human mind can absorb in an hour. The algorithm determines which products are to be bidded and at which positions, based on historical data and current parameters.
It will evaluate its efforts using the Return on Ad Spend (ROAS) or optimize it by Percentage of Cost of Sales (PNO) .
How many times per a day and at what time you want. Conviu will take the current state of your offer, adjust it with rules, optimizing it, and offer it to comparison shopping sites.
It couldn't be easier. The tool offers relevant products for pairing on Heureka.
Conviu can process data from suppliers in any format - most often it is: XML, TXT, XLS or CSV.
Conviu has the tool for all bidding strategies, ie cost-per-click (CPC) pricing on comparison shopping sites.
You determine your competition and Conviu will monitor its prices. Right in the administration, you will see every day how your products are performing compared to the rival market.
It may seem like a trivial matter, but knowing if something does go wrong, you will find out it in time and will make it a lot easier for you.
Set product prices automatically. You can choose from several strategies - order by price, price by selected competitor, with regard to profit margin, turnover growth ...
Translations of the entire XML or only selected products according to the selected language. You can translate data for expansion to abroad or data from foreign suppliers or your e-shop.
What products are the most popular in each categories? Do you offer these products? At what prices do your competitors offer these products?